Bold, distinctive and undeniably different, the Studio 4 packaging and industrial design is very minimal. The dynamic minimalism was achieved through highlighting as much of the physical product and technology as possible so that the consumer experiences the product on a much more intimate level. Consumers demand a more tangible experience when buying their products. By making as much of the product visible, we created an entirely new visual identity that represents an expression of sophistication and precision meant to emphasize the product rather than mask it. The packaging color, materials, and handle all play into the user experience beyond the physical product.
