February 4, 2020
9 things important to all of your customers
Communication "We are entering a new era of consumerism where consumers do not want to…
January 24, 2020
Ancient Eastern beliefs meet modern design
Ashcraft Design and Seagate collaborated on the release of a special edition version of it's…
September 16, 2019
Don’t hold back, tell us everything you know
Over the length of my career, I have often heard clients say, they fear telling…
September 11, 2018
Improving the VR experience
“As VR users become more mobile and smart phone users consume more rich media, the…
September 5, 2018
Daniel Ashcraft featured in Art Center College mailer
The Boss, Daniel Ashcraft, was honored to be in a recent Art Center College of…
June 20, 2018
Britt Ashcraft chosen as Spark Awards juror
Our design director, Britt Ashcraft, had the honor of being chosen as one of the…
April 2, 2018
I bet this is something you didn’t know
Are you ready for this? People don’t care about you…. They only care about…
December 4, 2017
Choice eliminates brand relevance
"-the fact that some choice is good doesn’t necessarily mean that more choice is better.”…
November 22, 2017
The complexity of simplicity
The beauty of simplicity is enhanced through proportion, scale, and materials. There is a sensitivity…
September 28, 2017
YOU’RE NOT IMPLEMENTING DESIGN CORRECTLY
“Most people make the mistake of thinking design is what it looks like. People think…