June 1, 2021
What it Takes to Get Noticed
Color is defining technology as fashion. For years, technology was blanketed with traditional silver and…
May 20, 2021
The New Seagate Expansion Line Design Language
Plug-in Instant Storage Add extra storage in seconds with Seagate Expansion drives. High value and…
May 19, 2021
The New Seagate One Touch SSD
Big things come in small packages. We can all use some extra space to store…
April 16, 2021
The Trend That is Hypnotizing Customers
Understanding how trends impact your product both in form and function is important in keeping…
April 12, 2021
How to Connect With Your Customers on a Deeper Level
To say 'I am excited', is an understatement....we are on the cusp of the most…
March 14, 2021
The Science of Touch
“Of our five senses, touch is one of the most important. It dictates how we…
February 24, 2021
An Asymmetric Approach to Design
"Intentional tension can create positive attention." Nothing advances an industry without making someone uncomfortable. Things…
January 5, 2021
We Won Two 2020 Good Design Awards!
In collaboration with Seagate, our designs for the One Touch SSD and the Lyve Drive…
October 12, 2020
The Beauty of Nature and Its Impact on Design
"Undulating lines, dynamic curves, and powerful arches stand in contrast to the geometric, functional style…